[Article] What Trust Is, and Why AI Needs It
A differet kind of article for Kin, this time. This is the first of a series called “Trust & AI”, and discusses
Continue reading[Article] What Trust Is, and Why AI Needs It
Any copywriting I’ve done can be seen and learnt about here!
Category: Copywriting
[Article] What is a Career Coach? A Complete Guide
Another SEO article for Kin, this time discussing career coaches to help funnel that traffic to Kin and its solutions. As usual,
Continue reading[Article] What is a Career Coach? A Complete Guide
[Article] The Importance of Honesty in the Modern Workplace
My second SEO article for Kin, where I discussed radical transparency, compared it to radical candor, and explained why honesty is the
Continue reading[Article] The Importance of Honesty in the Modern Workplace
[Article] Growth Mindset: The Power of Belief in Career Development
My first of many SEO articles for Kin, this piece discusses what a growth mindset is, how to build one, and why
Continue reading[Article] Growth Mindset: The Power of Belief in Career Development
[Copy Project] Kin AI
Since this summer, I’ve been working long-term with Kin, an AI start-up focussing on building a powerful personal AI with privacy at
[Copy Project] Word Tonic
(Go on, the posts are clickable.) Well, this is overdue. Back in 2022, I co-founded Word Tonic, a gen-z-exclusive copywriting community with
[Copy Project] Surrey New Writers Festival
During 2021 and 2022, I had the pleasure of co-directing the Surrey New Writers Festival. I did this alongside some other students